A PR executive tweeted a racist AIDS joke while on a flight to Africa.
Justine Sacco is director of corporate communications for a large public relations firm, IAC and it seems that she had a little bit of a miscommunication this week. While on a flight to Africa she communicated a very non corporate tweet:
Who doesn’t love a good AIDS joke? Probably people with AIDS or people who live in areas ravaged by the deadly disease, like oh I don’t know: Africa. At first some speculated that perhaps Sacco’s Twitter account was hacked.. by I’m guessing the same deviant Twitter hacker who sent out pictures of Anthony Weiner’s penis. However after there was a major backlash on social media and her company who represents brands like OK Cupid, Vimeo and College Humor (you sure it’s not all wacky prank?) apologized, not only was the offending AIDS joke deleted but so was her entire Twitter account. Looks like she’s going to be kind of lonely when she gets back from Africa, her company made a corporate communication of its own:
“This is an outrageous, offensive comment that does not reflect the views and values of IAC. Unfortunately, the employee in question is unreachable on an international flight, but this is a very serious matter and we are taking appropriate action.”
She should hook up on OK Cupid with that Duck Dynasty guy Phil Robertson. I believe they could bond together coming up with funny tweets on traveling to places like San Francisco or West Hollywood. It’s not all bad though as someone even made the website JustineSacco.com redirect to the charity Aid For Africa; http://justinesacco.com/. What is really bad though are Justine Sacco’s other tweets to travel destinations around the world:
Going to Mexico. Hope I make it back across the border. Just kidding. I’m white!
Going to Saudi Arabia. Hope I don’t have to drive a car. Just kidding. I’m a woman!
Going to Florida. Hope I don’t get shot. Just kidding. I’m white!
What do you think, should Justine Sacco be fired for her AIDS tweet?
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Follow Phil Haney on Twitter @PhilHaney (no racist AIDS jokes, promise)